After building a state of the art arena to host a multitude of athletes and sporting events, Winsport Canada has been working to make sure that the facilities stay up to date and fresh with the latest and greatest. Under Armour was named the title sponsor at Winsport this year, meaning they have the rights to create a space that inspires and elevates not only the athletes but also the athlete experience; they hired 54blue to do the job.

After painting the walls to match the Under Armour’s colour, 54blue then installed the vinyl branding and iconic Under Armour mantras in a variety of dressing rooms throughout the facility. Branded boldly and beautifully, the dressing rooms are used by the athletes before every game or practice for an assortment of sporting events.